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Need |
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The website www.thepokersource.com provides users with reviews of online poker rooms, poker promotional information, poker strategy articles, tournament links, poker books and more. The client assigned Netsmartz this SEO project with the aim of increasing traffic, as he was not satisfied with the traffic figures. Therefore, the need was to optimize their website to attain better search engine results.
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Challenge |
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As with any project, this website marketing project required initial in-depth study of the weak aspects of the website from the SEO point of view. The site had been online for quite some time but did not have impressive page ranking and search engine results for significant keywords. It was observed that the site did not have a Search Engine friendly architecture. The Meta tags, Title tags, HTML coding, Images, and text formatting was not search engine friendly. The significant keywords were not part of the code and Tags.
It won't be an overstatement to say that the Netsmartz SEO team with several SEO projects swung quickly into action and every effort was made to deliver outstanding and satisfactory results.
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SOLUTION |
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After the initial study of the Web site and with the help of the inputs received from the client, it was understood that the web site ThePokerSource provides a wealth of poker resources, educating poker players of all skill levels. The user can find the best online poker sites, read reviews, poker strategy articles and much more. This information was crucial and the deciding factor regarding the SEO strategies to be implemented for ThePokerSource Web site. |
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TECHNOLOGIES USED |
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– Advanced knowledge of search engine optimization
techniques.
– Expertise in Keyword Density, Keyword Prominence, Link Popularity, Internal Linking Structure, Robots, Page Rank Analysis, Traffic Analysis etc.
– Understanding of search engine algorithms.
– Using structured and streamlined processes to reduce the Project Life Cycle.
– 100% ethical practices.
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BENEFITS |
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All clients expect overnight success but sometimes the results take some time. We assured our client that results would show soon and it happened. In just a few weeks, there was a tremendous increase in the page rankings and search engine results for important keywords. There was a significant increase in traffic and an increased web presence, as a result of optimization and Discussion Forum campaigning. There were more business opportunities and the end result was client satisfaction to the core. |
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